Eatontown, NJ (February 15th 2017)—PCG Companies, an industry leader in automotive marketing strategies, online education, and data reporting, is excited to announce that the lineup of speakers and sponsors for the 2017  Digital Marketing Strategies Conference (DMSC) have been announced.

The DMSC, a unique automotive digital marketing conference hosted annually in Napa Valley, California, is known for its industry leading speakers, and top of the line sponsors and exhibitors. See below for the 20 sponsors and 28 speakers.

The 2017 DMSC Sponsors are:

  • Event Sponsor – CallRevu
  • Platinum Sponsor – DealerInspire
  • Platinum Sponsor – TrueCar
  • Platinum Sponsor –
  • Platinum Sponsor – LotLinx
  • Platinum Sponsor – CarNow
  • Platinum Sponsor – Max Digital
  • Platinum Sponsor – AutoAlert
  • Gold Sponsor – Outsell
  • Gold Sponsor – Dealer e-Process
  • Gold Sponsor – AutoHook
  • Gold Sponsor – Spectrum Reach Automotive
  • Gold Sponsor – 3BirdsMarketing
  • Dominion Dealer Solutions
  • NextUp
  • Conversica
  • CarWars
  • Dealer Teamwork
  • ELEAD1One
  • Car Research

The 2017 DMSC Speakers are: 

  • Brian Pasch – PCG Companies
  • Glenn Pasch – PCG Companies
  • Marc McGurren – PCG Companies
  • Denise K. Casagrande – PCG Companies
  • Donald Lampert – PCG Companies
  • Dan Moore – VistaDash
  • Chip King – CallRevu
  • Bob Lanham – Facebook
  • Cliff Banks – The Banks Report
  • Chip Perry – TrueCar
  • Cassie Broemmer – CarWars
  • Alex Vetter –
  • Steve White – Clarivoy
  • Joe Chura – Dealer Inspire
  • Phil Amie – Spectrum Reach
  • Don Crawford – Conversica
  • Tim Cox – CarNow
  • Eric Brown – LotLinx Media Holdings
  • Jason Knight – LotLinx
  • Kendall Billman – AutoAlert
  • Greg Gifford – DealerOn
  • David Metter – AutoHook
  • Jason Girdner – TECOBI
  • Kevin Frye – Jeff Wyler Automotive Family
  • Brad Kruse – Max Digital
  • Len Short – LotLinx
  • Brent Wees – NextUp
  • Stu Mittleman

With over 30 workshops specifically targeted to the needs of the dealership, the DMSC is focused on winning strategies that are proven to be effective. DMSC topics will include workshops on Mobile, Social Media, Lead Handling, Advertising, Sales, Fixed Operations, as well as key insights from Facebook and new research on Engagement.

The three-day event will be held on May 21st-23rd at the Napa Valley Marriott Resort & Spa. The conference is designed for automotive General Managers, Marketing Managers and Internet Sales Professionals who want to stay ahead of their local competition. Attendees are encouraged to fly out early to attend DMSC winery events and enjoy all that Napa Valley has to offer. The event is limited to 100 dealership employees to allow the instructors and speakers to work hands-on with dealers in attendance.

About PCG Companies

PCG Companies is composed of an award-winning digital marketing agency, consulting firm, and online training platform located in Monmouth County, NJ. PCG’s roots began in digital marketing for the automotive industry, and have since expanded into non-automotive verticals from travel agencies to restaurants and everything in between. PCG’s mission, Advocate-Educate-Elevate, embodies their core ideals; to advocate for transparency, educate the public on the ever-changing digital landscape, and elevate their clients’ to success. PCG has also expanded to automotive product research, as well as data reporting for automotive dealers with their tool, VistaDash. For more information, please visit