Conference Agenda

Exclusive Wine Dinner

VIP Wine Tasting Dinner 6:00 pm

Pre-Conference Activities

8:00 am 3-mile Morning Run/Walk in Local Park
10:00 am Private Wine Tasting Tours in Luxury Buses
12:30 pm Lunch
1:15 pm Private Wine Tasting Tours in Luxury Buses
3:30 pm Return to Hotel

Luxury buses will take DMSC attendees on a short wine tour to a few local wineries. The buses will return in time to allow everyone to gather for the opening reception at DMSC with live music in the hotel courtyard.

There will be multiple tours available so that attendees can select which wineries that they would like to visit. Since Napa Valley wineries have limits to how many guests can be accommodated at any one time, this system allows everyone on the tour to have a first-class experience.

Conference Schedule

4:00 pm Conference Registration Opens
5:30 pm Opening General Session
6:00 pm Keynote Speaker – TBD
7:00 pm Wine Tasting Reception & Buffet with local winemakers

First Full Day of Conference

  • 7:30 am Breakfast
  • 8:30 am Keynote Speaker: Cassie Broemmer from CarWars
  • 9:30 am Dealer Panel: Optimizing Your Marketing Mix to Sell More Cars
  • 10:30 am Coffee Break and Networking
  • 11:00 am Industry Panel: Marketing Attribution Update: What is Really Working?
  • 12:00 pm  Sponsored Lunch
  • 1:00 pm Workshop Sessions (3 concurrent)
  • 2:00 pm Coffee Break and Networking
  • 2:30 pm Workshop Sessions (3 concurrent)
  • 3:30 pm Keynote Speaker: Brian Pasch from PCG
  • 4:30 pm New Technology Showcase #1
  • 5:00 pm Sponsored Wine Tasting Reception

Final Day of Conference

  • 7:30 am Breakfast 8:30 am Keynote Speaker: TBD
  • 9:30 am Dealer Panel: Optimizing Lead Handling Structures and BDC Workloads
  • 10:30 am Coffee Break and Networking
  • 11:00 am  Keynote Speaker: TBD
  • 12:00 pm  Sponsored Lunch
  • 1:00 pm Workshop Sessions (3 concurrent)
  • 2:00 pm Coffee Break and Networking
  • 2:30 pm Workshop Sessions (3 concurrent)
  • 3:30 pm Keynote Speaker: TBD
  • 4:30 pm New Technology Showcase #2
  • 5:00 pm Sponsored Wine Tasting Reception

Head to the Airport

There are a number of early morning flight back home. Please give yourself a full 3 hours in the morning to drive to the airport, drop off your rental car, and check-in.  Sometimes the morning rush hour can be difficult to judge for traffic.