Pre-Conference Activities

We Have Enhanced the Pre-Conference Agenda

Google My Business Workshop

9:00 -3:00 pm Google My Business Course

This workshop is available for attendees that purchase the premium ticket package. Brian Pasch will conduct his popular workshop on Google My Business optimization.  All attendees will also get a copy of Brian’s book: Hyper-Local Marketing for Automotive Retail.

Bring your laptop computers and make sure you have access to Google My Business so you can fix and enhance your online presence right in the workshop! Questions about the content? Send an email to



9:00 -3:00 pm

Impact Leadership is designed for the first time leader, the experienced leader, or anyone who foresees themself leading a team in the future. Those who have roles responsible for direct reporting will benefit greatly from the tools and principles shared throughout this session.

Pre-Conference Activities

7:30 am Sunday Service ( Optional )
11:30 – 2:00 pm Wine Tasting Experience: Napa Comes To You

We will have some of the top Napa Valley winemakers come to us to pour their latest wines so that we have more time to enjoy our day, network with colleagues, and get ready for the conference kickoff. 

Conference Schedule

3:00 pm Conference Registration Opens
4:15 pm Conference Welcome and Opening Remarks – Carrie Pasch, Conference Organizer
4:30 pm Conference Challenge – Brian Pasch, Founder of PCG Companies
5:00 pm Keynote Address
6:00 pm Industry Panel
7:00 pm Cocktail Reception