Launch Digital Marketing & Dealer Inspire
Joe Chura, CEO, began his career on the Ford assembly line at age 20, reading his college textbooks seconds at a time in between building cars. Over the next decade Joe gained experience at many different levels in the automotive industry — from dealership BDC Manager, to GM, to marketing and sales at Ford. With a passion for computer programming and moving metal, Joe co-founded Dealer Inspire (DI) in 2013 to build new solutions to help dealers win. In a few short years, Dealer Inspire has grown an incredible team of over 550 employees, partnered with over 2,600 dealers and 21 OEM brands, and built the essential dealer platform with five innovative products. In 2018, DI was acquired by Cars.com in a shared mission to future-proof dealerships. Joe also serves as the Marketing Chairman for One for the Kids, a Chicagoland charity helping children in need. He has three children, a very understanding wife, and a crazy dog named Harley.