Kevin Bacon

Digital Director
Automotive for Comcast Spotlight

Kevin Bacon serves as Digital Director, Automotive for Comcast Spotlight, the advertising sales division for Comcast Cable.
 
Kevin has extensive Tier 3 experience with nearly 15 years in sales leadership positions. He joined Spotlight in 2015, most recently serving as Area Sales Manager for the Philadelphia market. Prior to Spotlight, Kevin worked in the Tier 2 and 3 digital space as Automotive & Major Accounts Director for Utah Digital Services.

Cutting Through The Clutter: The Data Truth of the Video Landscape

This session is designed to educate dealers with Data on the overall landscape challenges that exist in OTT, Digital Video, and TV. As well as provide dealers with 3 questions that they could/should ask any Video provider to determine how the provider is overcoming these landscape challenges.

 

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