Gray Scott is a visionary marketing futurist and the founder of The Digerati Group, a national consulting and technology firm that has accelerated automotive dealerships across the country. With over 15 years of trailblazing experience in the automotive space, Gray is widely recognized for his ability to fuse advanced technologies with modern retail strategy. Since 2017, he has been at the forefront of integrating AI, automation, and scalable tech stacks into dealership operations—paving the way for smarter, faster, and more effective retail marketing systems.

From transforming tech infrastructure across 22 rooftops in just four months to spearheading national campaigns that combine creative storytelling with machine learning, Gray brings a rare blend of visionary thinking and executional rigor. Through The Digerati Group, he has helped dealer groups streamline operations, modernize marketing platforms, and implement high-performance AI systems that drive measurable ROI.

Now serving as a strategic CMO and advisor to leading groups, Gray continues to challenge the status quo—reshaping how dealers connect with customers in an increasingly digital-first world. His work is not only redefining what’s possible but also elevating the standards of what success looks like in the future of automotive retail.