April 27-29 | Scottsdale, AZ

Featured Education Topic

Identity Resolution Frameworks: Doubling Sales Opportunities

Know when customers return. Stop defections before they happen.

ABOUT THIS TOPIC

Understanding who your customers are, when they’re back in the market, and why they may be defecting is a game-changer for dealerships. Identity resolution frameworks provide the insights needed to proactively engage high-intent buyers, refine sales strategies, and prevent lost opportunities. By leveraging third-party data partnerships and maintaining strong data hygiene, dealers can stay ahead of the competition and turn real-time customer signals into increased sales.

At DMSC 2025, industry leaders will break down the latest identity resolution strategies and introduce the top data partners driving innovation in automotive retail.

KEY HIGHLIGHTS

  • Identifying Returning Shoppers – Discover how real-time data can alert your team when past customers are back in the market.
  • Understanding Defecting Customers – Learn how tracking customer behavior can help you adjust sales strategies to retain more business.
  • Leveraging Third-Party Data Partnerships – Explore the importance of data hygiene and how external partners help maintain accuracy.
  • Proactive vs. Reactive Marketing – Shift from waiting on leads to actively engaging potential buyers at the right moment.
  • Meet the Experts – Connect with top identity resolution providers and gain insights into next-level data-driven sales strategies.

SESSIONS IN THIS TOPIC

Sessions on this topic are coming soon. Please check back for updates!

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