April 26-28 | Scottsdale, AZ

Mini Workshop
SEO & AI Search

The AI-Ready Dealership: A Live Audit for the Next Era of Search

Live audit your dealership’s data to ensure AI search engines recommend your store

Stop guessing if your dealership is ready for the AI revolution and start auditing. As “Answer Engines” like ChatGPT and Gemini begin to replace traditional search results, your website’s backend data is now more important than its frontend design. In this hands-on workshop, we will perform a live diagnostic of dealership sites to see exactly what AI “sees” when it looks at your inventory and specials. You’ll learn how to ensure your store is the one being recommended to shoppers and get a first look at how “Agentic AI” will soon go beyond search to handle tasks like service booking and parts sales directly. If you want a site that works for both humans and machines, this session is your roadmap.

Key Takeaways:

  • Live AI Audit: Follow along as we test real sites to see if your inventory data is “machine-readable” or invisible to AI.
  • Winning the Answer: Practical steps to ensure your dealership is the cited source when customers ask AI for local car-buying advice.
  • Beyond the Search Bar: A look at how AI “Agents” will soon move from just answering questions to actually executing tasks like scheduling service.
  • Data over Design: Why structured data and clean feeds are the new SEO essentials for 2026.

Focus Points:

Featured Speakers

Gino Cipperoni
Dealer eProcess

Session Details:

Date:

Day Two – Monday 

Time:

3:00PM – 3:30PM

Room:

Rainmakers B

Featured Companies

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