This lesson covers essential social platforms crucial for today’s auto dealers. Learn the basics, explore each platform, and start creating and monitoring basic advertisement functionalities.
Develop Lifecycle Marketing Strategies for Meta and TikTok. Learn to align platform objectives with each stage of the marketing loop and set effective budgets.
Learn the intricacies of constructing ad sets on both Meta and TikTok, delving into the step-by-step process of setup and optimization. Additionally, explore a range of creative examples from each platform to understand how to craft compelling and effective advertisements that resonate with your audience.
Explore the world of Dynamic Advertising on Meta and TikTok, starting with the fundamentals of setting up a product catalog. Dive into the intricacies of launching a dynamic campaign and learn to effectively measure the outcomes of your social media strategies, ensuring you have the tools to assess and refine your approach for maximum impact.
This lesson covers essential social platforms crucial for today’s auto dealers. Learn the basics, explore each platform, and start creating and monitoring basic advertisement functionalities.
Develop Lifecycle Marketing Strategies for Meta and TikTok. Learn to align platform objectives with each stage of the marketing loop and set effective budgets.
Learn the intricacies of constructing ad sets on both Meta and TikTok, delving into the step-by-step process of setup and optimization. Additionally, explore a range of creative examples from each platform to understand how to craft compelling and effective advertisements that resonate with your audience.
Explore the world of Dynamic Advertising on Meta and TikTok, starting with the fundamentals of setting up a product catalog. Dive into the intricacies of launching a dynamic campaign and learn to effectively measure the outcomes of your social media strategies, ensuring you have the tools to assess and refine your approach for maximum impact.
Sarah is the Paid Media Director at PCG Digital. Overseeing the agencies Paid and Social Media teams allows her to connect dots often lost and overlooked with dealers Paid Media efforts. What Sarah loves most about working in the automotive space is the immense amount of creativity and collaboration that goes into dealerships digital marketing efforts.
Sarah is currently working with the PCG’s Paid and Social Media teams to create hand in hand Paid Media Strategies for the Automotive Industry.
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