Aurko Chatterjee is the Senior Vice President of Product & Marketing at DealerOn, where he has spent 10 years driving digital innovation in automotive retail. He was hired to build DealerOn’s Digital Advertising division from the ground up and later transitioned to growing and leading the Product Management team, ensuring the company’s offerings meet and exceed industry needs.

With prior experience at Google and Cox Automotive, Aurko brings deep expertise in digital marketing, product strategy, and automotive technology. His focus is on solving real customer problems, driving data-backed innovation, and ensuring that technology delivers tangible results for dealers.

At DMSC, Aurko is excited to join industry experts in a dynamic panel discussion on emerging trends, challenges, and innovations shaping automotive retail. With firsthand experience leading digital transformation, he will provide insights on how dealers can leverage technology, optimize digital strategies, and stay competitive in a rapidly changing market.