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Steve

White

CEO & Founder

Steve White, a digital marketing and ad tech native, is CEO and founder of Clarivoy. Recognized as a martech pioneer, Clarivoy’s software enables multi-channel targeting and measurement.

Steve’s innovations are helping shape automotive digital marketing, empowering marketers to create more personalized experiences for their customers and grow market share.

He is a frequently requested speaker and is considered an industry influencer who works closely with top-tier vendors and dealers. Steve is a graduate of Indiana University’s Kelley School of Business. An avid cyclist, he resides in Granville, Ohio, with his wife, three children, two cats and two dogs.

speaker sessions

The Year of the Audience: Leveraging 1st and 3rd Party Sources

Client Command • Foureyes • Clarivoy • Affinitiv

Dealers who are looking for new ways to conquest their local markets and retain existing customers are relying on third party audience data to give them a competitive edge. This panel will discuss the power and quality of third-party audiences and how they interplay with the dealer’s own 1st party audience data.

3:45pm

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Day 2

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Panel

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Waterloo Ballroom

Marketing

Data

Sales

Beyond

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Waterloo Exhibit Hall

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