April 27-29 | Scottsdale, AZ

Featured Education Topic

Mastering Digital Marketing: Expert Mentoring for Maximum Advertising Impact

Real coaching. Practical skills. Reduce Wasted Spend.

ABOUT THIS TOPIC

The digital marketing landscape is evolving rapidly—is your team keeping up? At DMSC 2025, dealers have a unique opportunity to train, mentor, and elevate their in-house marketing teams with hands-on coaching from industry experts. Whether you’re looking to refine your ad strategy, optimize ROI, or develop future marketing leaders, this two-hour mentoring workshop is designed to provide practical insights and real-world solutions that can be implemented immediately.

Your DMSC ticket includes exclusive hands-on coaching ensuring your team can apply new strategies immediately. Don’t just run ads—run them smarter with expert mentorship that takes your marketing to the next level.

KEY HIGHLIGHTS

  • Developing In-House Marketing Leaders – Train and mentor your team with expert guidance to future-proof your dealership.
  • Optimizing Ad Strategies for Maximum ROI – Discover cutting-edge techniques to enhance campaign performance and reduce wasted spend.
  • Hands-On Workshop Experience – Join a two-hour, interactive mentoring session designed to address real-world challenges.
  • Staying Ahead of Industry Changes – Keep pace with rapidly evolving digital marketing trends and technologies.

SESSIONS IN THIS TOPIC

Sunday - April 27

Day 1

2:40pm

3:25pm

Advertising

How Auto Marketers Can Drive Outcomes in a Multiscreen World

Tara Rego - Spectrum Reach

Workshop

Rainmakers B

Monday - April 28

Day 2

11:45am

12:15pm

Customer Experience

The Road to Sold – Pt. II – Data-Driven Conversations: Using Technology to Engage Smarter

Glenn Pasch - PCG Digital

Mini Workshop

Rainmakers A

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