April 27-29 | Scottsdale, AZ
In this episode of the Brian Pasch Podcast, Brian welcomes Monik Pamecha, CEO of Toma, to discuss how second-generation digital voice assistants are reshaping how dealerships manage inbound and outbound phone calls. From handling service appointments and recall surges to integrating with CDPs and providing multilingual, personalized interactions, Toma’s AI platform adapts to dealer workflows for smarter, more responsive customer service. Learn how Toma is helping dealers reduce missed calls, improve efficiency, and bring a new level of intelligence to every phone conversation.
Artificial intelligence is taking the world by storm. Dealerships now have more opportunities than ever to leverage AI tools for the efficiency of their day-to-day operations. Toma, an AI automation platform, helps dealerships reach their customers quickly with the next generation of digital calling capabilities. Join Brian Pasch and Monik Pamecha, the co-founder and CEO of Toma, as they dive into AI and its intersection with the automotive industry.
The work powering the Toma platform is rooted in deep-set knowledge and experience in AI. Conversational models, such as ChatGPT, and various image and video generators set the groundwork for innovative automated tools to build upon. Fueled by years of research and work on these AI models, Toma was born out of an entrepreneurial idea that now serves automotive dealers across the country.
Toma is an AI-powered platform that assists dealerships in taking incoming customer calls and reaching out through outbound calls. The digital voice assistant uses dealership and customer data to personalize communications to specific needs. Through its access to customer history, the digital assistant can recognize returning callers, recommend previously purchased products, suggest upcoming service needs, and more. This means customers can easily schedule service appointments and place part orders with their dealership. Dealerships can also use the platform’s tools to automate recall notifications and schedule their related appointments.
Timing is everything when it comes to reaching interested customers. With Toma’s off-hour lead calling, dealers can reach potential customers the minute they show interest in a vehicle. Dealerships can use the AI calling technology to their advantage by timing outreach to potential customers, such as scheduling calls to be made after the submission of a vehicle inquiry. Outbound calls can also be used for service reminders, vehicle trade-in reminders, and more. Through its access to historical data, the AI leverages customer and vehicle data to make tailored recommendations on its outbound operations.
Toma’s personalized approach in every transaction is what makes it shine on top of its efficient calling capabilities. The AI assistant can be tailored to specific dealership needs, including training its tone and adherence to unique dealership culture. It can be used in multiple languages for greater access to customers’ diverse needs while customizing every call based on the customer’s order history, previous calls, and more. Using Toma’s AI lets dealerships control the approach and delivery of their calls and interactions, allowing for a seamless customer experience and efficient booking processes.
Kick-start your dealership’s AI technology with the Toma automation platform. Book a demo to experience the digital voice caller first-hand, or email Monik directly to discover the Toma AI advantages. If you’re a dealership interested in the latest automotive technology, Toma is part of the 2025 Digital Marketing Strategies Conference lineup. Learn more about how Toma has helped dealerships nationwide by joining them at the 2025 DMSC.
Are you ready to explore the best of new automotive technology? Join this year’s Digital Marketing Strategies Conference to find new technologies that elevate your daily business needs and learn more about how Toma can serve your dealership. The 2025 DMSC is taking place on April 27-29 in Scottsdale, AZ with opportunities to learn from upcoming digital leaders and entrepreneurs in the automotive space. Get your tickets and reserve your seat at the innovative three-day conference today!
