April 27-29 | Scottsdale, AZ

Monday - April 28

2:45pm

3:15pm

Have a CDP, Now What?

ABOUT THIS SESSION

Turning Data Into Deals with Conversational AI, Texting & Text Marketing

You’ve invested in a Customer Data Platform (CDP)—great move. But now what? How do you turn all that powerful data into real-world conversations and conversions?

In this workshop, Dealer Funnel will show you how to unlock the full potential of your CDP by layering in conversational AI, intelligent texting, and targeted text marketing. Learn how to use behavioral triggers and first-party data to create meaningful engagements that drive action—whether that’s scheduling a service appointment, reigniting a cold lead, or closing the sale.

We’ll explore:

  • How to activate CDP data in real time with smart, automated conversations
  • Best practices for personalized SMS campaigns that actually convert
  • Strategies to re-engage customers throughout their lifecycle—from lead to loyalty
  • Real dealer success stories using Dealer Funnel’s AI-powered tools

This session is designed for dealerships ready to move beyond the buzzwords and start making their data work for them. If you’ve got a CDP and you’re asking, “Now what?”—this is your answer.

Room

Rainmakers B

Session Type

Mini Workshop

Topic

CDPs

Session Day

Day 2

SPEAKERS

Dan Moore

Board Member,

Kenny Calhoun

Vice President of Business Development ,

COMPANIES ON THIS SESSION:

Where This Session Will Be

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