April 26-28 | Scottsdale, AZ

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2:30
PM
3:15
PM

Day One

2:30
PM
|
Day One
|
Workshop
|
Rainmakers A

Workshop - Hosted by Spectrum

Get hands-on training in this breakout Workshop session from the Spectrum Reach team
2:30
PM
3:15
PM

Day One

First-Party Data
2:30
PM
|
Day One
|
Workshop
|
Rainmakers B
First-Party Data

Do You Know Why You Lost Your Customer? We Do. Introducing the Voice of the Defector.

Use real defection insights to improve close rates and customer experience
Betsy Marietti
Betsy Marietti, Urban Science
Michael Moushon
Michael Moushon, Jenkins Cars
Michael McDonald
Michael McDonald, Jeff Wyler Automotive Family
2:30
PM
3:15
PM

Day One

2:30
PM
|
Day One
|
Workshop
|
Rainmakers C

Workshop - Hosted by Podium

Hands-on workshop from the Podium team, discover practical strategies you can apply immediately
10:30
AM
11:15
AM

Day Two

SEO & AI Search
10:30
AM
|
Day Two
|
Workshop
|
Rainmakers A
SEO & AI Search

More Leads, Less Money: Winning Search in 2026

Align SEO and SEM to cut waste and drive measurable lead growth
Zach Billings
Zach Billings, Wikimotive
10:30
AM
11:15
AM

Day Two

Performance
10:30
AM
|
Day Two
|
Workshop
|
Rainmakers B
Performance

Streaming as a Market Share Engine: How Dealers Win with CTV & Digital Audio

Use CTV and digital audio to drive incremental reach and measurable market share growth
Brett Hall
Brett Hall, EMG
10:30
AM
11:15
AM

Day Two

10:30
AM
|
Day Two
|
Workshop
|
Rainmakers C

Workshop - Hosted by Lotlinx

Hands-on workshop from the Lotlinx team, discover practical strategies you can apply immediately
11:30
AM
12:00
PM

Day Two

SEO & AI Search
11:30
AM
|
Day Two
|
Mini Workshop
|
Rainmakers A
SEO & AI Search

The AI-Ready Dealership: A Live Audit for the Next Era of Search

Live audit your dealership’s data to ensure AI search engines recommend your store
Gino Cipperoni
Gino Cipperoni, Dealer eProcess
11:30
AM
12:00
PM

Day Two

SEO & AI Search
11:30
AM
|
Day Two
|
Mini Workshop
|
Rainmakers B
SEO & AI Search

The Evolution of Organic Search: How to Stay Ahead in a World of Organic, Position Zero and AI Driven Search

Learn how dealerships can stay visible as search shifts from rankings to AI answers
Chad Graves
Chad Graves, Reunion Marketing
11:30
AM
12:00
PM

Day Two

11:30
AM
|
Day Two
|
Mini Workshop
|
Rainmakers C

Mini-Workshop - Hosted by Lyteflo

Get hands-on training in this condensed workshop session from the Lyteflo team
3:00
PM
3:30
PM

Day Two

Performance
3:00
PM
|
Day Two
|
Mini Workshop
|
Rainmakers A
Performance

Beyond the Rating: How to Use Customer Intelligence to Run a Better Dealership

Turn customer reviews into operational intelligence that drives dealership performance
Cuyler Owens
Cuyler Owens, Widewail
3:00
PM
3:30
PM

Day Two

Performance
3:00
PM
|
Day Two
|
Mini Workshop
|
Rainmakers B
Performance

From Search to Showroom: Mastering Google Ads for Dealers in 2026

Build, optimize, and measure Google Ads strategies that drive real dealership performance
Guest speaker Sarah Ciociola's headshot with transparent background
Sarah Ciociola, PCG Digital
Joshua Donaldson
Joshua Donaldson, PCG Digital
3:00
PM
3:30
PM

Day Two

3:00
PM
|
Day Two
|
Mini Workshop
|
Rainmakers C

Mini-Workshop - Hosted by TradePending

Get hands-on training in this condensed workshop session from the TradePending team
3:45
PM
4:15
PM

Day Two

3:45
PM
|
Day Two
|
Mini Workshop
|
Rainmakers A

Mini-Workshop - Hosted by Matador

Get hands-on training in this condensed workshop session hosted by the Matador team
3:45
PM
4:15
PM

Day Two

3:45
PM
|
Day Two
|
Mini Workshop
|
Rainmakers B

Mini-Workshop - Hosted by DealerOn

Get hands-on training in this condensed workshop session hosted by DealerOn
3:45
PM
4:15
PM

Day Two

3:45
PM
|
Day Two
|
Mini Workshop
|
Rainmakers C

Mini-Workshop - Hosted by Capital One

Get hands-on training in this condensed workshop session hosted by Capital One